They really understand the brands and are incredibly creative when coming up with new ideas to fit the strategy. The team are very diligent and incredibly well organised, which makes working with them a pleasure.” – Harriet Chandler, Global Brand Manager at No.3
“I love working with Stir PR, as they are the go-to agency I know I can rely on for the most creative, head-turning activations” – Camilla Pendleton, Global Senior Brand Manager at Lindeman’s & Blossom Hill
“I loved their contemporary framing of the brand and the opportunity brought a much-needed fresh perspective and pushed boundaries just the right amount.” – Sascha Macchi, Brand Manager at KITKAT
“They’ve been exceptionally ambitious on our behalf going after prestigious media. Plus they are a great team to work with.” – Paschal Karatzetzos, Influencer Relationship, Marketing & Social Media Manager – Consumer Care at Vital Proteins
“Throughout our time working together, Stir have taken our briefs and delivered to our objectives, whilst pushing us to make bold decisions to drive brand love and engagement.” – Nicola Wallace, Senior Marketing Manager UK at Tommee Tippee
“Absolutely genius” (live on air in reference to the KitKat Big Bunny Hutch campaign) – Phillip Schofield, This Morning , Presenter
They really understand the brands and are incredibly creative when coming up with new ideas to fit the strategy. The team are very diligent and incredibly well organised, which makes working with them a pleasure.” – Harriet Chandler, Global Brand Manager at No.3 “I love working with Stir PR, as they are the go-to agency I know I can rely on for the most creative, head-turning activations” – Camilla Pendleton, Global Senior Brand Manager at Lindeman’s & Blossom Hill “I loved their contemporary framing of the brand and the opportunity brought a much-needed fresh perspective and pushed boundaries just the right amount.” – Sascha Macchi, Brand Manager at KITKAT “They’ve been exceptionally ambitious on our behalf going after prestigious media. Plus they are a great team to work with.” – Paschal Karatzetzos, Influencer Relationship, Marketing & Social Media Manager – Consumer Care at Vital Proteins “Throughout our time working together, Stir have taken our briefs and delivered to our objectives, whilst pushing us to make bold decisions to drive brand love and engagement.” – Nicola Wallace, Senior Marketing Manager UK at Tommee Tippee “Absolutely genius” (live on air in reference to the KitKat Big Bunny Hutch campaign) – Phillip Schofield, This Morning , Presenter
DUNKIN’ X BISTO
BRIEF
Build mass brand awareness for DUNKIN’ and disrupt the category norms, by leveraging calendar hooks.
EMOTIONAL TRIGGER
Christmas can feel repetitive with somewhat predictable flavour roll outs year after year and during a cost-of-living Christmas, Brits were uninspired, lacking a little bit of the playful energy that usually makes the season magical.
OPPORTUNITIES TO STIR
What happens when two powerhouse brands such as DUNKIN’ & Bisto join forces? A controversial donut featuring apple, stuffing and gravy creating Christmas special Flavour.
We set up a drool worthy photoshoot and captured a bank of images sure to pique the interest of foodies and the generally curious.
With the scene set, we conducted a nationwide sell-in and drove trial with media and influencers heading in store to give this truly iconic launch a taste.
RETURN ON EMOTION
495M
Reach with 89% branded image inclusion
181, 319
Influencer reach
19
Pieces of coverage, including 3 national hits
More work
CHICKEN SHOP
Building brand awareness via newsjacking
KitKat
Supporting key sales period
CHAPEL DOWN
Content led campaign building brand awareness