Where Stir fits in the remote work debate


Industry publication, PRmoment, recently sought comment from industry leaders on current agency approaches to remote working. 

Our Associate Director, Anna Craven, commented:

It’s all about crafting a balance.

“In recent years, the PR industry, like many others, has embraced flexible working, which I believe is a positive trend for those pursuing careers in this field. At Stir, we’ve adopted three office days - Tuesday to Thursday, with Mondays and Fridays from home - and our regular employee surveys tell us this is the preference.

“While maintaining this flexibility, we've also recognised the importance of addressing skill gaps, particularly among junior team members. Thus, we've enhanced our training program, with a focus on in-office days for intensive coaching sessions and participation in external training sessions. 

“Despite prioritising in-person training, we value the flexibility that remote work offers, especially as a smaller agency. In-office days foster spontaneous creative discussions and collaboration, while remote workdays provide the flexibility our team desires. This approach, favoured by our team, aligns with our values, even as some businesses transition to more days in the office.”

You can read the full article here.

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