WHAT THE HFFS?
It feels like we have been talking about HFSS regulations – and the impact they’ll have – forever! One thing is for sure though… they are coming.
The new guidelines will change the way brands use traditional marketing channels from TV to paid-media and so it’s going to be harder than ever to reach your target consumers. But, never fear, there’s still plenty of opportunity.
Watch this video to find out our 5 key take outs on what we know so far and how we might be able to help;
If you’d like to hear more, please do get in touch at askus@hellostir.com